Analyst Profile
Melinda-Carol Ballou
Program Director, Application Life-Cycle Management & Executive Strategies
Melinda-Carol Ballou serves as Program Director for IDC's Application Life-Cycle Management research. In this role, Ms. Ballou provides thought leadership, expert opinion, research, and analysis through comprehensive research on application life-cycle management (ALM), with specific focus on software life-cycle process configuration and management, software quality, and IT governance software. Ms. Ballou also offers competitive intelligence and consulting on key aspects of the ALM market to service providers, investment firms, and G2000 end-user companies.
Ms. Ballou's research is published principally within IDC's Application Life-cycle Management (ALM) and Industry Insights' IT Executive Strategies (ITEx)service. In addition, she provides special support through a range of custom consulting projects and multiclient research programs.
Ms. Ballou is working collaboratively with other teams at IDC to create IDC's project and portfolio research (PPM) in the context of ALM topics. She is also focusing on ways in which ALM must evolve to support services-oriented development and composite applications. For the ITEx service, Ms. Ballou collaborates with colleagues targeting IT governance as it relates to IT portfolio management, encompassing IT PPM, IT asset and financial management to research and support end-user technology decision-making, organizational and process strategies.
Ms. Ballou comes to IDC with over 18 years of extensive experience in IT research and analysis. Prior to joining IDC, Ms Ballou founded Ballou IT Strategies, an independent consulting company that offered analysis of PPM and ALM, as well as supporting collateral to G2000 end-user clients and software providers. Ms. Ballou also served as Senior Program Director at META Group, and during her eleven years with META successfully established and evolved the software development life-cycle management and project and portfolio management research practices. Ms. Ballou has also held various editorial positions, including Senior Writer/Senior Editor for ComputerWorld, and Staff Writer/Senior Editor for Digital Review.
Ms. Ballou holds a Masters Degree in Professional Writing from MIU, and a BA from Williams College in Philosophy and Music.
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Research Authored by Melinda-Carol Ballou
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Worldwide and Regional Public IT Cloud Services 2010–2014 Forecast
Frank Gens, Robert P. Mahowald, Richard L. Villars, John F. Gantz, Henry D. Morris, Stephen D. Hendrick, Mary Johnston Turner, Rona Shuchat, Melinda-Carol Ballou, Matthew Eastwood, Chris Morris, Satoshi Matsumoto, Chris Ingle, David Bradshaw, Lidice Fernandez, Nigel Wallis, Vladimír Kroa
Jun 2010 - Doc # 223549
Market Analysis
This IDC study forecasts revenue growth from public IT cloud services through 2014, segmented by five functional categories within eight regions/countries. The forecast data, driven by IDC's key assumptions for public IT cloud services d ...
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SAPPHIRE NOW 2010: SAP Broadens Offerings and Sets Out a Road Map for an In-Memory Future
Henry D. Morris, Bo Lykkegaard, Mary Wardley, Robert Parker, Ruediger Spies, Stephen D. Drake, Praveen Sengar, Gard Little, Kimberly Knickle, Michael Fauscette, Alan Tong, Ricardo Villate, Brian McDonough, Mariana Zamoszczyk, Melinda-Carol Ballou, Raymond Boggs
Jun 2010 - Doc # 223698
Vendor Profile
This IDC Vendor Profile presents a review of SAP's user conference, SAPPHIRE NOW 2010.
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More Research authored by Melinda-Carol Ballou
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