Document Overview

Improving Web Site–Based Sales Through Better Search Engine Marketing


Author: Robert Parker
Document #GRI223207
PublishedApril, 2010
Document TypePerspective
Number of Pages     3

Overview

This IDC Retail Insights Perspective reviews tactics and software tools for improving search engine marketing effectiveness.

In This Perspective | Learn More
Subscriptions Covered:

Retail IT Infrastructure Strategies, Retail Store, Channel, and Consumer Strategies

Companies Covered:

Kenshoo

Regions Covered:

Worldwide

Categories Covered:

Insights: Global Retail, Technology Directions

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