Document Overview

Hot Customer-Centric Technologies Destined to Defrost Customer Wallets in 2010

Authors:	Leslie Hand, Ivano Ortis
Document #	GRI221033
Published	December, 2009
Document Type	Perspective
Number of Pages	6

Overview

This IDC Retail Insights Perspective reflects on the accuracy of last year's predictions and reviews the technologies certain to differentiate retailers in 2010. Our predictions last year were centered around the fundamental expectation that retail leaders would "reinvent themselves to deal with new and rapidly changing socioeconomic and technological realities" (see prediction 1 Worldwide Retail Industry 2009 Top 10 Predictions, #GRI216086, January 2009).

Many retailers did just that in very obvious ways — adjusting assortments and store layouts, altering pricing and promotional strategies, increasing the focus on private label products, making a commitment to offering greener products and reducing enterprise carbon footprints through very pragmatic operational changes, and reducing inventories with increased focus on meeting localized demand. Retailers with good physical store penetration across North America started eyeing growth in other global regions and embarked on strengthening ecommerce, mobile, and social channels, where revenue growth in 2009 has been more than twice as strong as in brick and mortar.

In This Perspective | Learn More

Subscriptions Covered:

Retail Store, Channel, and Consumer Strategies, Retail Supply Chain, Demand Planning, and Merchandising Strategies

Companies Covered:

Avail, Bedin, BVI, Datalogic, EBay, ecoATM, Fujitsu, IBM, Kenshoo, MediaTile, Microsoft, ModivMedia, MyBuys, Placecast, Predictix, SLISystems