Selecting POS Technology that Delivers Store Excellence and OmniChannel Innovation
|Document Type||Web Conference|
|Number of Pages||2|
Selecting the right point of sale (POS) technology in the current retail environment, would play a key role in omnichannel innovation, creating a highly differentiated, unique brand experience for customers and achieving store excellence.
IDC Retail Insights' recent research shows that retailers that will fall short of omnichannel consumer expectations and not capture omnichannel moments of customer participation into the brand experience, will place businesses at risks over the next few (not several) years.
The key challenge for POS technology buyers is ensuring a reliable and safe decision is made, while enabling innovation and speed to market for delivering new customer experience — all to be achieved at the right price. Selecting a POS technology also offers an opportunity to evolve the store experience, drive operational efficiencies while better engaging with the new archetypes of omnichannel consumers who are digitally connected and instrumented, lifestyle driven and inspired by unique experiences with their preferred brands simultaneously across all of the available sales channels and customer touch points.
In this Webcast, IDC Retail Insights provides an objective perspective on consumer-driven business transformation and key strategies for leadership and tactics that will help retailers select the right POS technology for the future.
Key discussion topics include:
- POS technology directions and changing dynamics to consider when selecting POS technology
- How to support global/multinational POS rollouts
- Business benefits of POS technology selections that combine efficiency, scalability, reliability, and customer experience innovation
- Key requirements to include into POS RFP and how to approach a new vendor selection process
- How the POS technology vendor landscape is fundamentally changing
Dell Inc., Hewlett-Packard Company, Wincor Nixdorf Aktiengesellschaft, NCR CORPORATION, Cegid Group, Toshiba Corporation, Oracle Corporation, IBM, Fujitsu Limited, EPICOR SOFTWARE CORPORATION, MICROS SYSTEMS, INC., Microsoft Corporation, SAP AG, Retail Pro, Inc.
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