Business Strategy: MEA Retailers' Intelligent Expansion Will Be Matching High Customer Expectations — An IDC Retail Insights Survey
|Authors:||Ivano Ortis, Luca Bonacina, Mark Walker|
|Document Type||Business Strategy|
|Number of Pages||33|
|Number of Figures||14|
This IDC Retail Insights study analyzes the retail industry and the IT trends in Middle East and Africa (MEA) region and discusses the findings from the IDC Retail Insights MEA Survey, carried out in 2011.
"Survey results clearly indicates that ICT budgets of MEA retail organizations are increasing in the year to come, a trend driven mostly by the need to adopt new retail-specific technology to support MEA retailers' 2011 business agenda, strongly focused on external growth and expansion topics. In fact, MEA retailers' IT departments are committed in tuning in their strategies with business objectives in order to increase service levels, aligning suppliers' processes with internal business and operational needs. Innovations are seen as a key requirement to match customer expectations and represent for MEA retailers' IT departments a key area of investment to improve performances of checkout lanes, increase loss prevention ability, and warehouse automation along with the imperative need to optimize inventory, merchandise management, and ecommerce platforms," said Ivano Ortis, international head, IDC Retail Insights.
LABEL'VIE SA, Hewlett-Packard Company, Dell Inc., NCR CORPORATION, Google Inc., Prada Luxembourg SA, Toshiba Corporation, SPSS INC., Oracle Corporation, PepsiCo, Inc., IBM, Fujitsu Limited, Microsoft Corporation
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