Document Overview

Business Strategy: MEA Retailers' Intelligent Expansion Will Be Matching High Customer Expectations — An IDC Retail Insights Survey


Authors: Ivano Ortis, Luca Bonacina, Mark Walker
Document #GIPW05T
PublishedSeptember, 2011
Document TypeBusiness Strategy
Number of Pages     33
Number of Figures     14

Overview

This IDC Retail Insights study analyzes the retail industry and the IT trends in Middle East and Africa (MEA) region and discusses the findings from the IDC Retail Insights MEA Survey, carried out in 2011.

"Survey results clearly indicates that ICT budgets of MEA retail organizations are increasing in the year to come, a trend driven mostly by the need to adopt new retail-specific technology to support MEA retailers' 2011 business agenda, strongly focused on external growth and expansion topics. In fact, MEA retailers' IT departments are committed in tuning in their strategies with business objectives in order to increase service levels, aligning suppliers' processes with internal business and operational needs. Innovations are seen as a key requirement to match customer expectations and represent for MEA retailers' IT departments a key area of investment to improve performances of checkout lanes, increase loss prevention ability, and warehouse automation along with the imperative need to optimize inventory, merchandise management, and ecommerce platforms," said Ivano Ortis, international head, IDC Retail Insights.

IDC Retail Insights Opinion | In This Study | Situation Overview | The Approach | Future Outlook | Essential Guidance | Learn More

Subscriptions Covered:

IDC Retail Insights: European Retail IT Strategies , IDC Retail Insights: Retail Store, Channel, and Consumer Strategies

Companies Covered:

LABEL'VIE SA, Hewlett-Packard Company, Dell Inc., NCR CORPORATION, Google Inc., Prada Luxembourg SA, Toshiba Corporation, SPSS INC., Oracle Corporation, PepsiCo, Inc., IBM, Fujitsu Limited, Microsoft Corporation

Regions Covered:

Egypt, Middle East and Africa, Morocco, Saudi Arabia, South Africa, United Arab Emirates, United States

Topics Covered:

Applications, Customer relationship management applications, Hardware, Mobility, Order management, Software, Supply chain management applications, eCommerce

Vertical Markets:

Consumer Marketing and Promotions, Consumer Shopping, Fast Moving Consumer Goods, Global Retailing, Retail, Retail Global Supply Chain, Store Technology, Store and Online Shopping Experience

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