About IDC Retail Insights
IDC Retail Insights was established to deliver research and analysis on information technology trends and business innovation specific to the worldwide retail industry.
Technology has taken a leadership role in helping retailers of all sizes and in all segments establish strong competitive differentiation. IDC Retail Insights analysts have the deep knowledge and proven ability to help direct IT investments and product strategies that create market leadership. IDC Retail Insights primary mission is to help retail executives and the vendors that serve them achieve organizational and market success by:
- Enabling retailers to better justify, select and implement technology that drives improvement in the store experience, the detailed understanding of market demand, and the operational efficiency of strong supply chain execution.
- Empowering retailers to create and manage technology initiatives with increased confidence of success via our consulting services.
- Enlightening retailers on creating value and demonstrating results through the integration of technology as a strategic investment.
- Enlightening the industry vendor community to trends and drivers affecting retail IT executive buying and behavior.
Our research programs have been designed to address the unique segment and market dynamics effecting retail executives and their technology decision management.
Our innovation enlightens the industry on creating value and demonstrating results through the integration of technology as a strategic investment – not an expense.
IDC Retail Insights provides retailers and IT vendors who serve them with research-based advisory and consulting services that enable industry executives to maximize their technology investments; minimize technology risk through accurate planning; benchmark themselves against industry peers; adopt industry best practices for merchant and IT alignment; make more informed technology decisions; and drive technology-enabled performance improvement and market innovation. IDC Retail Insights provides full coverage of the retail value chain, with specific emphasis on IT and business process leadership in the areas of global supply chain, enterprise merchandising, demand intelligence, and next-generation store and channel operations. IDC Retail Insights provides a portfolio of research and advisory services that are relevant to the needs of both retailers and industry vendors.