Analyst Profile

Ivano Ortis

Research Director, EMEA

Ivano Ortis is EMEA Research Director with IDC Retail Insights.

In this position, he analyzes and anticipates key trends and forecasts on IT strategies and spending in specific retail and transportation sub-vertical industries (e.g., HoReCa, motor trade, distribution, air, land, and water transportation) in Western Europe and provides consulting and advisory support to end-user organizations as well as to IT vendors.

Mr. Ortis has developed extensive insight into the ICT and telecommunications value chain and a strong market experience in understanding how to merge industry dynamics, business requirements, and technology trends to provide vertical-specific strategies on IT demand from both the end-user and vendor perspective.

Mr.Ortis regularly contributes to the Customer Experience blog on the IDC Retail Insights Community (http://idc-insights-community.com/retail) and tweets (@ivanoortis) about business and IT issues relevant to the retail sector.

Prior to joining IDC, Mr. Ortis worked with Fiat Telematic Services as a program manager, Nokia as a technology sourcing manager, Vodafone as an enterprise sales engineer, Andersen Consulting as senior analyst and Intersil as an IT consultant.

During 2003 and 2004 he also actively participated in the SIP Forum Marketing Working Group.

Mr. Ortis has a masters in telecommunication engineering from the Politecnico University in Milan.



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Research Authored by Ivano Ortis

Western European Retail IT Spending Guide, Top 5 Countries, 2010 Ivano Ortis, Alessandro Casoli Aug 2010 - Doc # GIPW56S      Pivot Table This IDC Retail Insights pivot table presents our best estimates and forecasts for the Western European retail IT opportunity. This pivot table provides IT spending forecasts for the following countries/regions: the U.K., Germany, France ... purchase document

EMEA Retail Industry Update, 2Q10 Ivano Ortis, Alessandro Casoli Jul 2010 - Doc # GIPW53S      Perspective This IDC Retail Insights Update analyzes the EMEA IT investment and business directions in the retail and wholesale sector in 2Q10. The second section outlines major, publicly-available ICT contracts that have been signed in 2Q10. purchase document

Vendor Assessment: Top 26 IT Vendors in EMEA Retail, 2010 Ivano Ortis Jun 2010 - Doc # GIPW01S      Vendor Assessment The top 26 IT vendors covered in this study accounted for around half of total EMEA retail IT spending in 2009. "While our vendor revenue estimates and demand-side data confirm the predominance of IBM overall, Oracle/SAP in retail softwa ... purchase document

Worldwide Retail IT Spending Guide, Version 2, 2009 Leslie Hand, Bob Parker, Nina Bonagura, Ivano Ortis, Giuliana Folco, Gary Koch, Christopher Holmes, Milan Kalal, Roman Maceska, Renato Troya, Matias Berardi, Chin-Boon May 2010 - Doc # GRI223465      Pivot Table This IDC Retail Insights Pivot Table presents our best estimates and forecasts for the worldwide retail IT opportunity. This Pivot Table provides IT spending forecasts for the following subindustries: apparel and accessory stores; automo ... purchase document

How to Achieve Profitable Multichannel Retail Ivano Ortis May 2010 - Doc # GRRS52S      Perspective On May 19, 2010, IDC Retail Insights joined a panel discussion hosted at SAP Sapphire 2010 in Frankfurt. The theme of the discussion was how to enable profitable multichannel retail operations. Danielle Tuarze, CSC, Darryl Owen ... purchase document

Technology Selection: Mobile Solutions and IP Telephony Strategies in European Retail Stores Ivano Ortis, Alessandro Casoli May 2010 - Doc # GRRS02S      Market Overview "IDC Retail Insights finds that mobile consumer interaction will allow retailers to blend payment, loyalty, customer service, and promotional offers to the next level," said Ivano Ortis, research director, IDC Retail Insights E ... purchase document

EMEA Retail Industry Update, 1Q10 Ivano Ortis, Alessandro Casoli Apr 2010 - Doc # GIPW52S      Perspective This IDC Retail Insights Update analyzes the Western European IT investment and business directions in the retail and wholesale sector in the first quarter of 2010. The second section outlines the major ICT contracts that have ... purchase document

Retail BI: Strategic Approach Versus Application Fragmentation Ivano Ortis Mar 2010 - Doc # GRRS51S      Perspective This IDC Retail Insights Perspective discusses the status and directions of business intelligence (BI) and analytic tools in retail.: In the last three months, we have discussed with several food and nonfood reta ... purchase document

Western European Retail IT Spending Guide, Top 5 Countries 2009, Update Ivano Ortis, Alessandro Casoli Feb 2010 - Doc # GIPW51S      Pivot Table This IDC Retail Insights Pivot Table presents our best estimates and forecasts for the Western European retail IT opportunity. Te pivot table that comes with this document provides IT spending forecasts for the U.K., Germany, F ... purchase document

Business Strategy: Social Commerce Opportunities, Strategies, and Risks for Retailers Globally Ivano Ortis, Alessandro Casoli Jan 2010 - Doc # GRRS01S      Market Overview This IDC Retail Insights report gives an overview of the main opportunities being created by social networks for retailing. It draws on IDC Retail Insights resources, including analyst expertise, previous reports, consumer and ... purchase document

More Research authored by Ivano Ortis