Analyst Profile

Giuliana Folco

Research Vice President, European Industry Solutions

Giuliana Folco joined IDC in Italy in 1997 as senior analyst for the IDC European Vertical Markets Expertise Center. She has held a number of positions in the European Vertical Markets, today Industry Solutions Group, and was appointed research Vice President in February 2007.

With her experience in vertical market and SME analysis and consulting, Folco has developed a strong knowledge of industry dynamics, business requirements, pain points, and vertical-specific implications on IT demand. She also focuses on demand for solutions by key implementation area and go-to-market models for key verticals at major IT vendors.

Folco is the author of several cross-vertical IT studies and has been responsible for major consulting projects around Western European vertical market and SMEs. Folco has a degree in economics from the Bocconi University in Milan (Italy), majoring in operational research.

Research Authored by Giuliana Folco

Worldwide Enterprise Black Book Query Tool, Version 2, 2010 Anna Toncheva, Gary Koch, Giuliana Folco, Pavel Roland, Renato Troya, Stephen Minton, Ted Dangson, Thomas Dyer Aug 2010 - Doc # 224752      Pivot Table This IDC Pivot Table is the Version 2, 2010, release of IDC's Worldwide Enterprise Black Book, covering new and updated forecasts for enterprise IT spending in major countries and all regions around the world. Business IT spending ... purchase document

Worldwide Oil and Gas Industry IT Spending Guide, 2009–2014, Version 1, 2010 Catherine Madden, Jill Feblowitz, Rick Nicholson, Nina Bonagura, Giuliana Folco, Roberta Bigliani, Gary Koch, Roman Maceska, Renato Troya, Chin-Boon Lim, Milan Kalal Aug 2010 - Doc # EI224516      Pivot Table This IDC Energy Insights Pivot Table provides a detailed methodology and taxonomy for Energy Insights' Worldwide Oil and Gas Industry IT Spending Guide. Key points include:: The oil and gas industry is a dynamic and at times vo ... purchase document

Western European SMB IT Spending Forecast Methodology Giuliana Folco Jul 2010 - Doc # MM03S      Industry Development and Models This IDC study analyzes the three key steps that IDC's European SMB team is undertaking to develop quarterly estimates and forecast of IT spending by company size, vertical market, and country.: "The study highlights the demand-side ... purchase document

IDC's Western European Vertical Markets and Company Size Taxonomy, 2010 Giuliana Folco Jul 2010 - Doc # M02S      Industry Development and Models This IDC study provides definitions of vertical markets, as adopted by IDC's cross-vertical research in Western Europe, and definitions of end-user company size segmentation, as used in IDC's European Small and Medium Business Market pro ... purchase document

Hot Topics Shaping ICT Demand in Western European Verticals in 2010 and 2011 Giuliana Folco, Angela Vacca, Serena Da Rold, Nina Bonagura Jul 2010 - Doc # M54S      Insight This Insight provides analyses on the key hot topics that are shaping ICT demand in 2010–2011 in Western European vertical markets.: Using the results of IDC's preliminary survey and our continuous monitoring of companies' buying be ... purchase document

Western European Vertical Markets IT Spending Forecast Methodology Giuliana Folco Jul 2010 - Doc # M01S      Industry Development and Models This study analyzes the three key steps that IDC's European vertical markets team is taking to develop quarterly estimates and forecasts of IT spending by vertical market, product, and country.: "The study highlights the demand-side ... purchase document

Worldwide Vertical Markets IT Spending 2009–2014 Forecast: 1Q10 Ted Dangson, Giuliana Folco, Renato Troya, Gary Koch, Thomas Dyer, Pavel Roland Jul 2010 - Doc # 224162      Pivot Table This IDC Pivot Table segments IT spending across 17 vertical markets. IT spending forecasts for the period 2009–2014 focus on eight market segments across hardware, software, and services. The data is based on IDC's 1Q10 Worldw ... purchase document

Worldwide Enterprise Black Book Query Tool, Version 1, 2010 Anna Toncheva, Gary Koch, Giuliana Folco, Pavel Roland, Renato Troya, Stephen Minton, Ted Dangson, Thomas Dyer Jun 2010 - Doc # 223629      Pivot Table This IDC Pivot Table is the Version 1, 2010, release of IDC's Worldwide Enterprise Black Book, covering new and updated forecasts for enterprise IT spending in major countries and all regions around the world. Business I ... purchase document

Worldwide Retail IT Spending Guide, Version 2, 2009 Leslie Hand, Bob Parker, Nina Bonagura, Ivano Ortis, Giuliana Folco, Gary Koch, Christopher Holmes, Milan Kalal, Roman Maceska, Renato Troya, Matias Berardi, Chin-Boon May 2010 - Doc # GRI223465      Pivot Table This IDC Retail Insights Pivot Table presents our best estimates and forecasts for the worldwide retail IT opportunity. This Pivot Table provides IT spending forecasts for the following subindustries: apparel and accessory stores; automo ... purchase document

Western European Vertical Markets IT Spending 2008–2013 Forecast Update Nina Bonagura, Giuliana Folco Mar 2010 - Doc # M53S      Forecast Update This study updates Western Europe Information Technology Vertical Markets IT Spending Forecast, 2009–2013 (IDC Q05R9, June 2009).: Data is consistent with IDC's fourth-quarter Black Book. IT spending estim ... purchase document

More Research authored by Giuliana Folco